🧲 To Win the High-Ticket Sales Game...

Selling high-ticket offers isn’t about sending perfect cold DMs.

Sales is like a video game.

Every time you message someone new, you start a new round.

If you always play the same way, you’ll keep losing. That’s why most newbies spam everyone for three weeks and then vanish.

To win any game, you need a system. Without one in sales, you’ll lose leads, forget to follow up, and kill your chances of building trust.

Nobody’s spending big money on someone who popped up in their DMs and disappeared the next day.

So, when I talk about having a “system,” I mean this:

You need a CRM.

How to set up a CRM for 𝕏 or Instagram

𝕏 and Instagram are gold mines for sales.

You can take advantage of their DMs to close deals.

They’re not the only channels, but the easiest to start with. Everyone uses them. That makes them the best platforms to build relationships and strengthen trust.

Problem → Their inboxes are chaotic. If you rely on native DMs, you will lose leads.

Missed messages. No reminders. No tracking. It’s a mess.

You have two options:

1. Use Google Sheets or Notion (free, but clunky)

2. Or go with a CRM built for DM sales (like Inboxs)

The tool you use doesn’t change what you need to do, but better tools mean fewer mistakes and more speed.

Your CRM should always tell you:

• Who to reach out to

• Who to follow up with

• Who’s ready to buy

• Who’s ready for an upsell

After you choose your technical solution, you have to streamline your process.

1. Define your funnel steps

Start simple:

• Initial contact

• Follow-up

• Deal in progress

• Upsell opportunity

You can get more advanced over time.

But don’t overcomplicate it at the start—you’ll just slow yourself down.

2. Create message templates

Writing your messages is one of the most time-consuming tasks.

If you do it every time on the spot, you will second guess every word, spend more time and probably make the wrong decision due to the emotional pressure of the moment.

Prepare your templates in advance. Start with one per stage. You’ll expand your archive over time when necessary.

Keep them handy.

Important

DO NOT copy-paste these templates and send them. Use them to save time and energy, but add some personalization (not just the customer’s name, real details!).

3. Take notes + follow up

Important deals don’t close on the first message.

Some take a week. Others take three months.

You should always have a flow of leads at various stages of your sales funnel.

When that happens, it’s crucial to follow up regularly. You need to keep track of what you know about your leads—their problems, goals, and desires.

After every interaction:

1. Set a reminder for when you will follow up again

2. Write down what you learned

Remember, sales is not about spamming people.

It’s about building a relationship with them

That’s it for now, everyone! We’ll meet again next week to discuss some more of this!

Feel free to reply to this email. It goes directly to me.

Cheers,

Yannick